Schumacher's showroom was bustling for the panel The Road to Landing a Licensed Fabric Collection, with designer Martyn Lawrence Bullard, Schumacher senior vice president and design/creative director Susan North, and C Magazine contributor Andrea Stanford.
The panelists discussed examples of designer fabrics and the process of developing a designer fabric collection from concept to launch and some fun stories of their personal experiences in the process.
"The audience was electrified with the descriptions of Martyn’s new delicious, invigorating fabrics with Schumacher!" said Michael A. Bernal, showroom manager of Schumacher at PDC. "His humor and his star personality completely captured the audience!"
Stay tuned to GoDesignGo for more on the PDC's Fall Market recaps.
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