DDB Spring Market Buzz: Alexander Gorlin’s Newest Book

New York-based Architect Alexander Gorlin joined the DDB's Spring Market festivities at an event with Moura Starr and Potterton Books for the release of his latest book Tomorrow's Houses.

Tomorrow's Houses is a photo-rich presentation of modernist houses in Connecticut, Massachusetts, Maine, New Hampshire, and Vermont, built during the early twentieth century through the 1960s. Alexander places these beautiful houses in their proper historical context as examples of the best of early and mid-20th-century American modernist architecture.

We asked Alexander about his writing process for Tomorrow's Houses.

"I write for the parties!" Alexander said. "Honestly, though, I really enjoy the research that goes into putting together a book. There's also nothing better than holding the published book in my hands once everything is finally finished."

Alexander told us he thought Eliot Noyes' house in New Canaan, CT, was one of the projects in the book that best defined the theme of the book. “His house is modern and earthy, so it really combined the best of shelter as well as nature," he said.

Tomorrow's Houses is now available through Potterton Books online and in the DDB and PDC showrooms.