Student Design Day at the DDB takes place a week from today, and with the help of co-sponsors ASID and Editor at Large, this year's event is the biggest yet. A mini-market day, ASID New York Metro Chapter's Student Design Day kicks off with a morning keynote followed by showroom programs, a special design challenge, and a closing event. Editor at Large will sponsor the keynote and the student challenge.
In the design challenge competition, students will design a window space that in his/her unique perspective will represent the best of what the DDB has to offer. The challenge is to see which team can come up with the most functional and visually appealing space, pulling from a pool of pre-existing furnishings. ASID will create five groups of the first 25 students to register online in advance. These contestants, as a team, must design and stage a space using proposed materials donated by a participating showroom.
The group will be given a 45-minute time frame to conceptualize, source, design, and stage their space. At the end of the day, the judges will tour each space and select the winning design. The winning team will have their space photographed and featured (accompanied by a short story including a brief description and name mention) by Editor at Large.
Check back tomorrow to learn the Student Design Day lineup at the DDB's showrooms, and for more information, visit the DDB online.
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