This morning we're meeting Mindy Miles Greenberg, of EncoreDecor who will be joining the DDB's Spring Market Bloggers Lounge in just 9 days...
Where are you from? I am a native New Yorker that stumbled on home design after many years working in retail store display/design.
What did you do before blogging? I've collaborated with world class organizations like: Louis Vuitton, Donald Trump, Benjamin Moore, Hilton and even Ringling Bros. on the branding and presentation of their property. All my past employers have taught me how to stretch creative boundaries and re-define the definition of "design". It always amazed me that each product manufacturer, store owner or mall management company had such a unique vision of what they wanted to convey to their target consumer. I was hired to make their "image", actually happen on the store level. I am fortunate to have had many mentors. Soon after I turned my focus to working in homes, I was invited to be on a regular segment on HGTV, which lasted many years.
How long have you been blogging? I launched my blog about three years ago as a way of connecting with the design world, reaching out to my past clients and because I wanted to do it as a personally fulfilling creative journey.
What's your blogging schedule like? My posting frequency happens organically, not on schedule. I don't post daily, but make sure my posts are filled with content that reflects my point-of-view. Sometimes it takes hours to create a post, but I guess it takes that long to create a multi-course meal - so since posts live-on in cyberspace, it's time well spent!
Favorite showrooms at the DDB? I love shopping the DDB. All my time there is project driven, so I don't rush home to blog about the latest and greatest every night but save it up for a day with less excitement. It's hard to keep-up with the demands of running a design firm, so I have a file-pile that has ads, papers, fabrics, ideas, etc. that's my go-to for inspiration. Some of my favorite haunts are: Kravet, Romo, Creation Baumann and Lewis Mittman. I love the modern lines by Windsor Smith and Kelly Wearstler.
How do you shop the building? I always spend some time checking out the entrance window displays to make sure I don't miss anything new. My usual routine is to take the elevator to the top floors and walk down.
What else should we know about you? With my blog, Twitter and all the other social media outlets, my reading has been mostly on the computer. I do love to attend events, and thanks to the DDB's design community, there are so many opportunities to meet, greet, mingle and learn. Fact-taking for posts very much reminds me of note-taking in school - it didn't come naturally, but I worked hard to make the grade. Since the world has changed at such a fast pace, I love the idea of being about to speak my mind, break the rules and be myself using this blogging medium. And since it's my name on the front door, I have nobody to answer to! It's a wonderfully liberating creative endeavor.
No comments:
Post a Comment